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Home: For those who have lost a loved one:

Don’t Send Flowers, They Die …
Send Something That Lasts.

When Ordinary Words Lose Their Meaning.


THE SONG: Until We Meet Again

WHY KFG? The Story Behind The 3 Letters.

Lost a loved one, suffering from an illness, or stressing from life issues … what do you say to someone like this?

The day we lost our son, our world stopped.

The flowers and sympathy messages were all sent out of love, but couldn’t relieve the horrific pain in our hearts. We needed a daily reminder of what our son would want us to do. He would want us to KFG – Keep F**KING Going! Every time we saw those words, we smiled.  It still hurt, but at least we were reminded to move forward.

We are hoping when you see someone with this logo, you will understand they are suffering a terrible loss or life challenge, and you will be a little kinder to them. We need to support each other and let each other know, we can do this.  

Always know, you have a special angel looking over you and saying, Keep F**KING going! 

Perfect also for anyone surviving the pandemic. 

Some days the only thing you can say to yourself is … JUST KEEP F**KING GOING!”



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Stainless Steel Water Bottle $19.49
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Multi-Purpose Bag $19.49
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4 Comments

  1. kfgdona

    If you are struggling to move forward after the loss of a loved one, if you are ill or just having a tough time, I hope this message reminds you, you’re not the only one. Feel free to share a comment about your loved one in the comments section below. I know, our beautiful angel son would be saying KFG! Please find comfort here, and know you’re not alone ♡

  2. Barbara Esstman

    After the loss of my son, the support of others who’d suffered the same terrible loss of a child was so especially comforting. A KFG gift from a cousin remains a dear loving touch each time I wear it.

  3. Justin Weaver

    This is such a cool idea. It is difficult to know what to say when someone you know is grieving. This just might be the best thing I have ever seen.

  4. Tonya Huber

    So many of us share the experience of grief, and we often don’t even realize it. I love that you came up with an idea to show our connectedness. Our struggles are easier when we know we have a community that truly understands. Love to you, Dona!

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